Chooly is the modern personal finance app. It is designed for Americans to better understand and grow their wealth.
Chooly helps you manage your personal finance by leveraging well-established business financial methodologies:

Your personal Balance Sheet:
- Chooly helps you to track all your assets in one place, so you have an accurate understanding of your assets allocation.
- We connect to banks, brokerages, retirement accounts, and crypto exchanges all in one place.
- Owns a rental property? Have shares in an LLC? You can easily add those too.
- You can even compare your asset allocation with people with similar net worth, to make sure you don’t miss out trends and opportunities.

Your personal Income Statement:
- Track your net worth growth automatically. No need to log in to each of your accounts and copy data to a spreadsheet.
- Analyze your net worth change and get deep insights into growth driving factors. We can tell whether your growth comes from stock bonus v.s. stock appreciation.
- Chooly also comes with a state-of-the-art spending tracker. With one click, you can view your utility spending month over month.
- You can tag transactions like rental income and contractor payments to your rental property, to understand the performance of your different assets.
- Chooly can smartly apply your tag to similar transactions, including future ones.

Your personal Forecasting and Planning:
- We use the latest technology to build financial tools, so you can make data-driven decisions with confidence.
- Chooly tools are built upon net present value analysis and cash flow analysis. Check out our Refinance Calculator, Loan Comparison Calculator, and Present Value Calculator.
- (coming soon) Chooly provides actionable suggestions for your unique situation. There are many know-hows in your investment journey. We make sure you truly understand your financial options and their trade-offs.

Additional features:

Invite your family members:
- You can invite a family member to your account, so they can add their banks and brokerages.
- Build a better financial future together.

No Ads. No selling your data:
- We would like to align Chooly’s interest with yours, so our business model is not to sell ads or sell your data to others.
- Instead, we charge a subscription fee for premium features.